How to Make a Fortune Working with Realtors in Challenging Times

  1. Decide that you are going to make it happen
    1. You must overcome doubt and fear It will not be easy at first
    2. You must develop your confidence!
    3. Credibility = Influence!
  2. Sharpen your skills – to attract the best you got to be the best
    1. Get your product knowledge
    2. Read the book Shift and Millionaire Agent by Gary Keller
    3. Nail down your selling presentation – be passionate – passion sells!!
  3. Gather up the tools agents will be attracted to
    1. Brand yourself as the expert! – How you dress, what you say!
  1. i. Get a blog going!
  2. ii. Get on facebook!
  3. iii. Build a following!
  4. i. Tell the truth. Be brutally honest
  5. ii. Keep them informed – call them before they think of calling you!
    1. Heck I coached one of my clients on writing a book!
    2. 2 critical things you must have
    1. Tools that teach them how to fish! Give business building seminars! Group meetings – Circle of champions. We teach them the tools we are using… like database software etc
    2. Develop leads for agents!
  2. Go after the best
    1. You do not have time to play around with the wana bees and good faith chasers. Top agents stay in the sales and marketing zone. Fire those agents that are time wasters and play 3 card monty!
    2. Get involved with their associations!
    3. Build relationships!
    4. Show up!

I call it become Jackson Pollock! The famous painter who just splattered paint on a canvas. You need to have the appearance that you are EVERYWHERE giving great info! Splatter Yourself!!

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